The much-anticipated John Lewis Christmas advert is almost here after months of debate as to whether it will go ahead.
But it does differ slightly from their previous adverts, due to the coronavirus pandemic.
The two-minute advert starts with a boy whose football is stuck in a tree, and viewers will be taken through a series of acts of kindness.
There are nine different vignettes, created by eight different artists which celebrates "creative industries which have been hit particularly hard this year".
In a major shakeup to their normal adverts, this is the first time John Lewis has commissioned a song, especially for the advert.
John Lewis' Christmas advert to 'celebrate kindness' in the UK during Coronavirus
The voice behind the beautiful song is British soul singer Celeste, 26, who wrote and lent her vocals to the track.
Titled A Little Love, the singer is donating 10p from each download to the charity campaign.
Celeste won the BBC Music Sound of 2020 award, joining the likes of Adele, Haim and Ellie Goulding.
Last year, she received the Brits' Rising Star award and was named BBC Music Introducing's Artist of the Year.
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Celeste released her debut EP, The Milk and Honey, in 2017, and went on to sign a major record deal with Polydor in 2018.
This year John Lewis and Waitrose have teamed up for a Christmas campaign which is intended to spark acts of kindness.
With the tagline "Give a little love", they will support families in need over Christmas.
The much-anticipated advert highlights the kindness of the British public during the coronavirus pandemic.
John Lewis and Waitrose are aiming to raise £4 million for two charities – FareShare, which helps those facing food poverty and Home-Start, which works with parents who need support.
The retail companies will also match all customer donations up to £2 million.
John Lewis executive director Pippa Wicks said: "We recently set out our ambition for our business to be a force for good – so we decided that this year was the year to break the mould and do something different.
"We have a long tradition of helping support the communities which we serve, so, as we launch one of the best-loved assets, our Christmas ad, it's fitting to take this one step further by working hand in hand with two incredible charities supporting families in need."
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